Sinking and swimming

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By Paul Jowsey
Published on 24/03/2009 14:02PM

The prophets of doom predict that 100,000± small to medium business operations will cease to exist in Australia this year. Whatever the bankruptcy count when we evolve from this global crash there will be survivors. If small business owners were to be realistic about constructing a Strategic Intent for their foreseeable future it would probably start and finish with the word SURVIVE.
At the second coming there will be less competition, more dynamic market expansion and savvy operators will be situated front and centre.
Since we achieved the middle rungs of the business coaching ladder our staff have all increased their commercial responsibilities within the company by at least double. The feeling of being in recovery preparation mode is entirely invigorating right throughout the company and amongst associates building our launch platform both here and offshore.
Understanding this and the fact that high grade Business Coaching will free up the business owner considerably you may be convinced to consider such an investment. If so the temptation to employ partial or quack guidance must be defined as quicksand. Accelerated liquidation. Situations vacant; yours!
The equation is simple; optimism, courage, self-belief, investment, Switzer, survival, greatest likelyhood of success. Think about it.

Postscript: (1986)Crocodile Dundee is threatened by a mugger with a switchblade.
Mick Dundee [chuckling] "That's not a knife."
[Dundee draws a large Bowie knife]
Dundee: *That's .. a knife.
[Dundee slashes the teen mugger's jacket. He and his friends run away]
Michael J. "Crocodile" Dundee: Just kids having fun. You alright?
Sue Charlton: I'm always all right when I'm with you Dundee.