So, you’ve set up your small business and you’re ready to take the next step when it comes to sourcing new customers and enticing return customers – but marketing your business can be daunting when it comes to cost.
Many traditional roles that used to be handled in-house are now being outsourced by businesses across the world. The Internet has made a global marketplace of freelancers and digital nomads accessible to all.
Sales, marketing, and social media are becoming increasingly easy to outsource with freelance networks and places like LinkedIn expanding the marketplace and making headhunting easy.
But what do you need to consider before outsourcing? What tips will help you make the right decision?
I have rounded up some tips from the experts to help you on your outsourcing journey.
With new data protection laws upon us, it’s concerning to find that only 1 in 5 small businesses are prepared for the new regulations. This relaxed approach can make it easier for cyber attacks and data breaches to occur. To get in the know before these changes occur, here are five things that small businesses need to know about cyber liability insurance.
A life on the road isn’t for everyone. However, sometimes work doesn’t give us a choice. If you’re travelling for business often, it pays to know a few productivity tips to keep you both relaxed and focused. Your time spent travelling is often longer than the time you spend at your destination. With this in mind, here are five ways to make the most of the in-between periods.
Aside from marketing and commercial considerations, choosing a name for your business is an important decision from a legal perspective. Doing it correctly from the beginning can save you a lot of time and expense down the track.
Many businesses are involved in expensive intellectual property related disputes all the time basically because they did not do their homework initially and their brand is too similar to another brand which already exists in the marketplace and which relates to the same or similar goods or services.
Need some simple ideas for employee engagement?
Embracing the shift to social-media style interactions is an effective way to encourage collaboration in business. Features such as ‘likes’ ‘shares’ and comments’ have become instinctive, especially to the new wave of millennial employees. Adopting digital communication techniques in the workplace can enhance employee engagement and productivity due to the familiarity and simplicity of the interactions.
Digital interactions at work are not a new idea. Intranet systems to support internal collaborations have been around for years, however, older systems were clunky and difficult to navigate, due to the heavy design influence from the desktop experience. In addition the idea of a platform such as an intranet for business being used in a similar way to how Facebook or Twitter is used today is not something that would have ever occurred to anyone. The substantial cost of the hardware, maintenance and technical updates made intranet systems unfeasible for small and upcoming businesses, due to the financial strain.
Do you find yourself struggling to accomplish goals and tasks on a constant basis? Even the simplest actions can send anyone into their rebellious, lazy minds sometimes. Though, there are ways around this, and there is always room for improvement.
We can all forget the things we are inspired by. When we neglect to remember, motivation can float away with that faint inspiration. Try recalling the things which originally inspired you to be where you are, in whatever category necessary. When you constantly supplement yourself with inspiring material, you feel like getting more accomplished to reach aspired goals.
One of the best ways to gain an exciting new perspective if you feel like you’re stuck in a rut is getting in touch with a small business executive coach.
by: Rebecca Gutierrez, Director of Marketing, OBMI
Let’s face it, it’s a noisy digital world out there and standing above the crowd is difficult and time-consuming! LinkedIn has recently launched their newly designed profile pages for both companies and individuals which can help your profile stand out amongst the clutter. Although initially in beta nearly every profile has now been updated. There are some big changes to the updates and make a great profile even more important. Below are some tips on how to create a killer profile.
At their initial stages, most of the startup founders are often found in garages, dormitories, or even at Wifi enabled coffee shops. Now it may sound economical and cozy, but as the startup grows, it need more employees, and more employees need more space.
If we talk about a few years back for now, entrepreneurs, looking for their first office space, had no idea about how to proceed. Now, there is more flexibility and options available in market to help you secure an office space for your startup.
Blogs are an excellent way to enhance knowledge in a particular sector; they provide all the useful insights and also give a peek into the latest happenings in that area. As a budding entrepreneur, you will do yourself a great favour if you can keep a close tab on some of the best startup advice blogs on the Internet.
They will add immense value to your business by helping you understand how the world of startups is shaping up, sharing tips on running your startup efficiently and leading you to a great future. So here I give you a quick listing of the ten best startup advice blogs you must follow in 2016.