'YES' COACH EPISODE 4
It's time for our plumbers to get some new customers in the pipeline.
Peter visits our third and final business, O'Toole Plumbing, on the Northern Beaches of Sydney. Jason, Anthony and his partner Rachelle are excited by the gains they've made from coaching so far. They talk Peter through some of their systems, including a simple checklist that's helped dramatically cut down the number of tools they lose on site. Then it's time to get stuck into the main issue: marketing. Like most small businesses, O'Toole Plumbing rely on word-of-mouth for most of their business. But Peter talks them through a few simple, practical ways of getting more of the right customers for their business.
Respond to Peter's forum thread relating to Episode 4.
'Yes' Coach Episode 4
12/11/08, 12:00pm
Peter Switzer is on the Northern Beaches of Sydney to visit the team from O'Toole Plumbing: Jason, Anthony and his partner Rachelle. We're nearing the end of the coaching program, and we hear from all three of them on their progress so far. They've learned a lot, particularly about systems. Peter and LA catch up by webcam, and LA says that O'Toole have made great progress. They agree that it's time for them to focus on their marketing. Peter visits their workplace and they get down to business. Peter shares a handful of useful, practical tips for marketing their business - something most tradies never do. The team agree that they could easily use the ideas and commit to doing so. And with the systems they have in place already, the new customers are bound to be satisfied ones.
'Yes' Coach Episode 3
15/10/08, 12:00pm
Peter Switzer is in Yeppoon to visit our Paul and Mel Jowsey from Jtagz. We hear from Jowsey himself on his progress so far. He says he now realises retirement in 5 years was, to some extent, a fantasy. Peter and LA catch up by webcam, and LA says that Jowsey has come a long way but really needs to develop a consistent management style to help separate himself from the business. Peter discusses with Mel and Jowsey how to get the business running as a separate entity, covering 5 key points along the way. Mel and Jowsey realise there's a lot of work to do, but they have a much clearer sense of direction - and retirement may be achievable after all.
'Yes' Coach Episode 2
17/09/08, 9:00am
Peter Switzer is in Brisbane to visit Sarah Hillier. We hear from Sarah and her husband Tom about the challenges in coaching so far. Peter discusses Sarah's progress with Lesley Ann, and they determine that cash flow is her biggest issue. Peter meets Sarah to work through her cash flow problems, uncovering 5 key actions she can take.
'Yes' Coach Episode 1
27/08/08, 12:00pm
Peter Switzer welcomes our Head Coach, LA (Lesley Ann). We meet our contestants, Sarah from RAW Marketing, Paul Jowsey from Jtagz, and Anthony and Jason from O'Toole Plumbing. Peter and LA discuss the challenges each of them will face as they embark on the 12 week coaching program.
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