Benefits Of Hiring An Accountant When You’re Self-Employed

Hiring an accountant is a great idea if you’re self-employed, or thinking about becoming self-employed. They can help you along the road every step of the way, from offering you fantastic financial advice when you’re getting started to managing your ongoing jobs and generally getting more clients.

I personally work with the team at Koustas chartered accountants. For years I resisted the idea of paying someone to sort out my finances thinking I was saving money by doing it myself. However, one of the first lessons you should always learn when running your own business is: your time = money. If I’m spending time doing something when I could be doing work for clients, I am losing money.

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5 Firsthand Tips for a Junior Marketing Specialist

I am a marketing specialist. For some people this doesn’t mean much, for others it means nothing. To be honest, at the moment I applied for the position, it was a little blurry for me as well.

Marketing specialist is a general term and could refer to many specific types of specialists including sales managers, promotional managers, advertising representatives, public relations specialists, online marketing experts, etc., in some cases more than one of these types.

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5 Signs You’re Ready To Hire Your First Employee

Hiring your first employee can be scary. You’re (usually) putting trust into somebody you haven’t got much of any working history with to complete tasks that are essential to your company’s operations, and you’re forking over hard-earned cash in return without 100% certainty on whether or not that person will realistically deliver what you need. A scarier scenario is hiring somebody for a job you need done that you don’t have any understanding of at all, and therefore can’t do nearly as detailed of quality assurance in the early days.

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How to Write a Killer LinkedIn Profile

by: Rebecca Gutierrez, Director of Marketing, OBMI

Let’s face it, it’s a noisy digital world out there and standing above the crowd is difficult and time-consuming! LinkedIn has recently launched their newly designed profile pages for both companies and individuals which can help your profile stand out amongst the clutter. Although initially in beta nearly every profile has now been updated. There are some big changes to the updates and make a great profile even more important. Below are some tips on how to create a killer profile.

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5 Super Cool Advantages Of Working At A Startup

Startup culture is taking off in many cities across the country. Especially prevalent in the IT industry, startups provide individuals with outstanding opportunities to showcase their talent to the world. Although big MNCs are great to work for, startups come with a bundle of advantages too. Since I am working for one, I will be able to tell you guys out of the experience. Read on to find out more.

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5 Must-Know Things For Branding Your Business

Branding isn’t about having a good logo, matching design and talking of your brand all the time. Branding involves much more than this… it involves building trust and credibility. You customers must know you and have trust in you. There’s a lot in branding that must know to be successful.

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5 Best Blogs Every Entrepreneur Must Follow

At their initial stages, most of the startup founders are often found in garages, dormitories, or even at Wifi enabled coffee shops. Now it may sound economical and cozy, but as the startup grows, it need more employees, and more employees need more space.

If we talk about a few years back for now, entrepreneurs, looking for their first office space, had no idea about how to proceed. Now, there is more flexibility and options available in market to help you secure an office space for your startup.

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4 Good SEO Tips for New Travel Website Owners

Whether you’ve been blogging for sometime or you just recently created a blog for your travel agency, search engine optimization is something you need to stay on top of if you aim to reach search engine visitors.

As a travel website owner there are tricks of the trade you can learn and apply which will help you to gain momentum within Google, Bing or Yahoo – that you can then capitalize on at your site. The trick is to learn SEO and how it works so you can drive traffic to your site and gain sales, leads, clients and more.

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How To Keep A Positive Cash Flow

Placing other business goals ahead of your company cash flow is a big blunder as a business owner, and for many start-up businesses, this is a common norm. It is critical that you spend the time to establish your trademark and sales leads, at the same time, it is vital to develop a ceaseless cash flow (amount of cash coming into your business). Cash flow is the lifeblood of every business and if you can retain 10% or 20% of your monthly revenue, you will be able to pump the cash back into your business.

To have a consistent cash flow in your business, here are ways how to

Be Familiar with your Expenses

Several businesses offer discounts to attract and possibly retain a customer, right? We’ve have seen before haven’t we? Some have harnessed the use of a site like Scoopon and Groupon while others have done this on their own. Despite all this, you should offer a discount if you know the cost and the hit of hat you are offering, if not, prepare yourself for reverberations.  As a business person who would like to see your merchandise grow, you should be aware of your comprehensive cost basis, how much you’d theoretically charge, the cost of what you’re offering and the profit gap on your products and services.

Pay bills when You have to

In regards to bills, the idea is that you try and get your outgoing invoices paid as soon as possible and pay your bills when you have to. However, it has to be said that there is an effect of paying your bills on time that builds a positive relationship with your suppliers. If you’re having trouble recouping bad debts then it’s always wise to get a debt collector to help, I always recommend Network Debt Collection. It is also a good idea to look for places where you are paying money (or about to spend money) when you don’t need to Microsoft Toolkit is a unique solution to saving money on something you would usually have to pay for.

Combat the Urge to Offer Immense Discount

There are 2 buttons that many business owners seem to battle with “panic and discount”. When discount overwhelms panic, the next step is to drop prices which are the biggest mistake you can ever do. Although it’s good to offer discounts once in a while, make sure you’re still being profitable when you offer discounts. Say after every three months you have a big sale, customers are not fools, they’ll just wait until that time you have a big sale and then will show up.

Encourage Repeat Business

If you can be able to land and retain customers (continuous) and especially if you’re in a volume-driven business like retail, you’d have cemented your cash flow, profit, and growth. In this case, what you need to do is consecrate yourself to see your customers coming back again and again.

Think about how you can make good use of loyalty programs, VIP offers and other frequent shopper programs. They are some of the best tools to systematize continual business.

What else are you waiting for? You have the tips, go for it!

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